ABOUT

Executive Resume & LinkedIn Profile Writing Service Reformation That Gets You Noticed! 


Google_5 star customer rating_carla_deter

Who are we? Located in Washington, D.C., our goal is to make you and your profile/resume visible to job recruiters and sales prospects on a 24/7 basis. 

LinkedIn Profiles & Executive Resume writing service provides professional branding writing and consultancy with a specialty in LinkedIn profile and company page writing, resume writing, cover and thank you letters as well as resume and profile audit and review via hour-long consultation calls. Our profiles and resumes are carefully ‘hand-crafted’ to have the strongest possible appeal to potential employers, to spotlight your personal & professional brand and more. Although we have a team who performs administrative tasks our owner/SH-EO ‘handcrafts’ all writing projects. Our philosophy is ‘consult with the owner – work with the owner.’ 

Who are our clients? We provide services to everyone from newly-qualified individuals looking to start promising careers to those wanting a change of career, and individuals taking a step up in their careers and to those who realize it’s time to brand themselves online. A blank online page of you isn’t the best professional you.

We write for all levels of professions & industries: Small Business ► Entrepreneurs ► Consultants ► Speakers ► Job Seekers ► Experts ► PhDs ► C-Suite ► Executives   ► Recruiters ► Human Resources ► Sales Professionals & MORE!

Business Consulting | Executives | Finance | Government | Healthcare | Human Resources | IT | Legal Services | Military | Media | Nonprofit | Oil & Energy | Pharma | Authors & Writers | Professional Services | Real Estate | Recruiting | Religion | Retail | Sales & Marketing | Sports | Supply Chain & MORE!

What is our objective? To help our clients prepare winning professional LinkedIn profiles, resumes, company pages, cover letters and more.  We want to know as much about your career history as possible – your input is paramount. We know that you know your top achievements, skill-sets and absolute experiences and accomplishments that will stand out from the rest. This is why we don’t just take your resume and get to work.  We provide you a questionnaire with thought-provoking questions to aid in the recall of your accomplishments and value-added responsibilities. 

Our Team! Several on our team including our owner have published articles in top leading publications, such as; Huffington Post, Entrepreneur, The Consultant Network and more. We have multiple years of combined experience with an emphasis on continuous learning to keep abreast of the latest changes to online platforms related to job search, sales, and personal branding.

Michael  Michael, based in Los Angeles, CA. joined us coming from a background of full-service marketing and communications, brand strategy, creative content writing, resume and LinkedIn profile writing and public relations work within notable LA recruitment firms. He founded Preston Communications in 2010 and holds a communications and media studies degree from Pomona College with an emphasis on professional branding.  He has coached and guided numerous executives from varying industries including healthcare, finance, technology and the hospitality sector.  We are glad to have Michael on board as our Communications and PR point person as well as the Editor for select projects.

Profile Picture 2016 CarlaDeter.jpg Carla, based in the Washington, DC area began her career in corporate communications and marketing. She later moved to HR/job placement services within a firm in Fairfax, VA. where she worked closely with candidates who were seeking to move up the career ladder, transition their careers to other industries or wanted to enhance their overall professional branding. She has written thousands of resumes and LinkedIn profiles for top-level executives as a Certified Professional Resume Writer (CPRW) and has spent countless hours studying LinkedIn and LSEO (LinkedIn Search Engine Optimization).  She is often requested for a professional study and review by authors/industry experts of Amazon’s #1 Best Seller books on the topic of LinkedIn Profile Optimization. She holds a Mass Communication, Marketing/Public Relations/Promotions bachelor’s degree from Frostburg State University and is currently working on the completion of a Digital Marketing and New Technologies degree from the University of  Phoenix.

WRITER 1 Steve has 20 years of experience in business writing with an expertise in the healthcare technology and general healthcare professions.  Steve is a former client who expressed interest in working for us to oversee our business development activities as well as Editorial Services. Prior to joining us, he was the Director of Online Content Writing and Web Marketing for a major healthcare IT recruiting firm in Ohio. Prior to that, he spent 10 years working in the job placement office at a well-known university where he directed the writing and preparation of resumes, LinkedIn profiles, portfolios and Curriculum Vitae (CV) materials for upcoming college graduates.  His direct contact and long-ranging connections with local human resource and hiring managers in the area proved his work to be a success having been the link to nearly 3K college graduates being offered positions within 6 months of graduation over a 10-year period.  Steve holds a bachelor’s degree in business administration and writing.

Media Mentions

1percent of profile view of 12K at LinkedIn_CarlaDeter


Did you know the headline area of your LinkedIn profile holds 120 characters? The #1 area to keyword optimize that will get you found by hiring managers, recruiters, sales prospects and more.  Very important! We get it right.

(Optimized LinkedIn Headlines)

⇒ Marketing & Communications Director, Owner/President: Global Branding, Integrated Campaigns, Launch & Engagement

⇒ Architect, Entrepreneur, Business Development Expert, Strategist, Team and Company Alignment, Trusted Mentor

⇒ COO & Chief of Staff: Infrastructure & Governance, Global Business, Transformational Change, Financial & Risk


We’ve studied LinkedIn, we’ve listened in on webinars from top industry experts and have acquired and studied closely #1 Best Seller books on the topic of LinkedIn Profile Optimization. We didn’t stop there! We (well, the owner) has made a point since the start of her business to connect with the most ‘well known’ experts on LinkedIn. This provided an opportunity to study their work, study their habits and glean knowledge that she then meticulously apply’s to every LinkedIn profile writing project.

Resume Reformation & LinkedIn Profile Optimization is a Winning Combination!

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Testimonials

Clients often write to tell me how satisfied they are about my resume writing and LinkedIn profile services as well as the customer service they received throughout the process.

As CFO and corporate executive in the financial services industry, it is critical for me to have a resume and profile that would capture the essence of “my story” in a compelling way. She accomplished the task of reworking my profile with seamless efficiency and professionalism. I supplied her with my current resume, had a 30-minute discussion with her by phone and in several days received my polished documents. I began to see immediate noticeable results. Carla truly cares about her clients and their success. This is not a writing mill company where you don’t know who your working with – it’s personalized and responsive even long after completion of the projects. CFO: Venture Capital, Mergers & Acquisitions, Financial Analysis

I was exchanging my full-time job for one of do-it-if-I-want consulting and was in need of someone to craft a resume and LinkedIn page to match. After reviewing other possible candidates, I chose Carla because of her experience and responsiveness. She was able to capture my varied job positions over the years and weave it into a logical and interrelated progression of marketable capabilities. I was especially grateful for her recommendations for the LinkedIn page because this was an area where I had little background or experience. You will not be disappointed in the products Carla delivers. Performance Improvement Consultant: Instructional Design, Training & Development, Program Management

 

If you are looking to build your personal brand, enhance your LinkedIn profile or just need a professional writer to assist you with a project look no further than Carla Deter. Carla was an absolute pleasure to work with, was very responsive and took a valued interest in our project. I have referred Carla out to a number of friends and will continue to do so. Thanks, Carla –Real Estate, New Home Construction, Sales Management, Division Leader

Carla is very professional yet so nice and easy to work with. I would highly recommend her to anybody (and already have to several friends). Director of Events, Operations: Planning, Contracts, Vendor Relations, Marketing, Hospitality, Conventions, Conferences

Carla was quick, professional, and responsive. She delivered exactly what she proposed AND on time. Carla’s efforts allowed me to focus and work on my day to day responsibilities. I highly recommend her service. Digital Content Producer, Multimedia, Brand Strategist, Content Creator, Editorial Reporter

Carla was a pleasure to work with. She understood what I was trying to achieve on my resume. I really felt like it was a partnership working with her and the delivery was always timely and professional. Project Manager: Scope & Deliverables | Improvement & Analysis | Detailed Updates & Reporting

Carla worked with me to enhance my LinkedIn profile. She was very responsive, communicative, helpful and available. She was able to answer all of my questions and concerns and work with me to understand what I was looking for. The results were amazing. I would highly recommend Carla. MSN, RN Proven Behavioral Healthcare Manager: Hospital | Clinical | Inpatient | Outpatient | Risk | Retention

Carla was a huge help to me updating my LinkedIn profile. While I use LinkedIn almost every day, I didn’t realize that making some very minor tweaks can really help elevate a profile. My profile views have significantly increased since Carla worked her magic! Definitely worth every dollar spent. I highly recommend Carla and her great work! VP of Marketing: Program Management, Market Research & Analysis, Public Relations, B2B, B2C

Thank you Carla for your very detailed and thoughtful editing of ALL my online and print materials. My project was very difficult because it entailed cross-referencing my LinkedIn profile with an On-line portfolio as well as other print materials –all of which required perfect alignment and clarity –Carla meticulously compared, edited, revised and suggested alternative structures to produce the best version of myself. Architect, Entrepreneur, Business Development Expert, Strategist, Team and Company Alignment Expertise, Trusted Mentor

I contacted Carla based on a LinkedIn search for a content and social media expert! I hired her after interviewing several candidates. We worked together on various projects where she brought forward great ideas, connections, relevant research, and custom strategies that supported my programs and expanded my reach. I plan to work with Carla again and have already recommended her to people in my network. Savvy Women President | Author & Keynote Speaker for Women in Leadership, Diversity & Inclusion, and Girls in STEM

I began working with Carla for online exposure and promotions of my sedan/limo transportation business here in the DC Metro area. She is extremely knowledgeable of targeting customers on LinkedIn, Twitter, Facebook as well as numerous other marketing efforts. She provides advice in great detail and genuinely wants to help my business grow. If you are looking for a creative marketer for your small business – Carla is your go-to person. DC Metro Sedan  Limo  Bus  Transportation: Airport | Train | Corporate | Wineries | Events | Tours, Weddings

Carla can be very helpful to companies looking to increase brand awareness and improving consistent presence across key online platforms. I worked with her a couple of years ago to help build my profile and my company profile on LinkedIn. She has great ideas, is easy to work with and gets it done as promised meeting deadlines. Client Appreciation Expert & Corporate Gift Giving

Carla , Is very easy to work with. She asked very pointed questions I hadn’t considered. Thanks for all your help!” Enterprise IT Planning & Development | Infrastructure & Operations (I&O)  Solution Architecture & Design | Capacity Planning | Roadmaps

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🙂  We are not website designers (we’re writers and it’s what we love to do!) Pardon our not so perfect website.